Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition
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978-0073404868
Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition
Authors: George E. Belch - Michael A. Belch
ISBN10: 0073404861 / 0-07-340486-1
ISBN13: 9780073404868 / 978-0-07-340486-8
Edition: 9th
Published: 2011-01-25
Publisher: McGraw-Hill Education
Format: Hardcover (864 pages)
ISBN0073404861
ISBN9780073404868
ISBN10: 0073404861 / 0-07-340486-1
ISBN13: 9780073404868 / 978-0-07-340486-8
Edition: 9th
Published: 2011-01-25
Publisher: McGraw-Hill Education
Format: Hardcover (864 pages)
ISBN0073404861
ISBN9780073404868